Partnership that drives success

By joining the Google Partners programme, you get access to the training, support and resources to set your clients up to succeed and help your company grow and stand out in the industry.

Join Google Partners

Sign up with your company’s Google Ads manager account.

A team of colleagues gathered around a office huddle space

Access benefits designed just for you

Education & Insights

Enhance your product knowledge and stay on top of industry trends.

Access & Support

Get technical support and product resources to bolster client success.

Recognition & Rewards

Showcase your expertise and get rewarded for your achievements.

FeatureMemberPartnerPremier Partner

Product education & certifications

Build product knowledge and earn certifications on Skillshop; expand Google Ads expertise through livestreams and on-demand training.

Customised account recommendations

Get tailored recommendations to help improve your clients’ Google Ads campaigns.

Annual industry report

Discover insights, analysis and industry trends from Google to help inform business decisions and campaign strategy for clients.

Discover three tiers of partnership

The Google Partners programme offers three tiers of participation – Member, Partner and Premier Partner – each with its own comprehensive set of benefits and opportunities to further deepen your relationship with Google.

Member

Get access to a range of standard benefits that enable you to grow, further develop your Google Ads skills and help your clients to succeed.

How to become a Member

Sign up for the Google Partners program with your company’s Google Ads manager account.

Partner

Develop a deeper strategic partnership with Google by becoming a Partner and earning the Google Partner badge.

How to become a Partner

Sign up for the program and meet our Partner requirements (Performance, Spend, and Certifications).

Premier Partner

Our Premier Partner tier is reserved for the top 3% of participating companies each calendar year*, making it the most exclusive tier of the programme.

How to become a Premier Partner

Companies need to meet the Partner requirements and be in the top 3% of participating companies within a given country (determined annually) to become a Premier Partner*.

*Evaluation of Premier Partner eligibility is relative to how other companies are performing in a given country. Evaluation is approximate, may vary by country and is completed on an annual basis. Premier Partner status may not be available in all countries.

The value of the badge

With the Google Partner badge, you’re able to showcase your Google Ads expertise to clients and stand out in the industry.

Browse Premier Partners
Google Partner BadgeGoogle Premier Partner Badge

A programme designed for real results

One thing that I really value is that the Google Partners programme brings our agency helpful resources, such as advanced product training, insight reports and product certifications that align with our vision for our staff and customers... Candidly, Google is one of the best partnerships we have.

Justin Hayashi

Co-Founder and CEO, New Engen

At Merkle, innovation is a key driver of our campaigns and success. Without our Premier Partner status, we wouldn’t have access to the many new approaches that we are able to test to deliver world-class solutions to our clients.

Lars Postmus

Product Lead, Display and Video, Merkle

Being able to reference the Premier Partner badge gives us credibility. The badge validates that we have expert-level Google Ads product knowledge and access to special training, support and insights – whether it’s current customers that we’re helping to expand their digital marketing, or a prospect.

John Adams

Strategic Partner Business Development, ChannelAdvisor

In this fast-changing digital space, we must adapt our business regularly. The Google Partners programme supports our efforts to drive customer success, by providing access to industry, product and Search insights that we can then package to our customers.

Matthew Glickman

Co-Founder and Executive Vice President, SearchKings

Being a Google Partner gives us the power to be more proactive with our clients, who value it because they know that we’re one step ahead of the competition.

Virginia Dendi

CEO and Founder, Vivi Marketing

Frequently Asked Questions

Join the Google Partners programme today

Grow your Google Ads skills, help your company stand out and drive results for your clients.

Join Google Partners

Sign up with your company’s Google Ads manager account.

EXCELLENT

Based on 12 reviews

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Flora Noroyan

1 year ago
Trustindex verifies that the original source of the review is Google.

Nova Tech Studio LLC is an absolute game-changer! Their expertise, professionalism, and attention to detail set them...

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Maria Braganza

1 year ago
Trustindex verifies that the original source of the review is Google.

Excellent and timely service! I definitely recommend Nova to small businesses! Reliable & great communication.

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York Ekstrom

1 year ago
Trustindex verifies that the original source of the review is Google.

Good communication w/ owner of the business. Very knowledgeable and experienced. Willing to help...

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Sharon Black

1 year ago
Trustindex verifies that the original source of the review is Google.

Andrew has been a great help to me and my business. He's very pleasant, very patient,...

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